sula SS19 photoshoot
The shoot was a great success despite the baking sun shining over us, we giggled, ate delicious food and got excited about how great the clothes looked.
22
Apr
Tag Archives: behind the scenes
25
Apr
the clean shirt
Clean shirt is easy, hard wearing and stylish, made from Japanese washi cloth which is from the pulp of the gampi tree, mitsumata and kozo bush. Made by hand it involves an intricate process.
28
Mar
the sweep dress
The sweep Dress was inspired by Alison’s desire to create the perfect dress. Care, time and intricate work is a the heart of our ethos at sula though not without its difficulties.
31
Jan
BTS of aw19 photoshoot
It was bitingly cold outside. Luckily there was a wonderful wood burning stove. Fanta could warm her toes on it after posing for shots on the freezing cold beach outside.
09
Jan
inspired by vintage cloth
In Vietnam our production team have been busy marking up the cloth for cutting and stitching. Meanwhile, by the sea, we are cutting final pieces of material and checking patterns.
03
May
the creation of SS18
We have had a really fun day working on the SS18 collection, picking out fabrics and colours, trying on all of the clothes. Choir dress has absolutely tonnes of drawn thread work and tiny gathers.
09
Jan
sula photography
Take a look at this interview with Aaron Joel Santos, we have worked with Aaron on every one of our photo shoots over the last 5 years. We love what he has said about sula!
10
Dec
Behind the scenes SS16 shoot
We found our dressing room, adorned with an old rope hanging amongst the dusty sackcloth and drying workers clothes of a 400 year old spice store. The colours of the room were amazing.