sampling
shepherd dresses and tunics
inspired by an ancient shepherd smock shirt we discovered at a car boot sale. hannah did many smocking tests on the various fabrics, testing different coloured embroidery threads.
knitwear development
We ensure that our yarns are not only of exceptional quality but also sourced with care and respect for the animals. Our nickel cardigans is 100% hand loom knitted in Peru
our collection for summer 24
Overalls have all been carefully cut to flatter the female form. We also present our first bridal dress as well as a new print, inspired by the faded pressed flowers found betwixt antique books.
the thorn dress
This dress was inspired by traditional Mexican shapes. The only exception is the neckline, although the traditional huipil blouses did not have a curved neckline.
how sula ss20 was created
When I started to think about ss20, it was actually spring in 2019. After a re-watch of Frida the movie, I became interested in the square shapes and deceptively simple garments worn by Kahlo.
inspired by vintage cloth
In Vietnam our production team have been busy marking up the cloth for cutting and stitching. Meanwhile, by the sea, we are cutting final pieces of material and checking patterns.
working on winter 16 samples
Alison and Archana share the same intensity in their approach to their work, not pausing for a moment until they have found the right combination of threads, beads and buttons.
the making of a sweater
We are making Scroom sweaters for iconic New York Store ABC Home. there is a Metal and pearl trim as well as the side zips, these were found in Chandni Chowk market in Delhi