Tag Archives: colour inspiration
our ss25 photoshoot
we shot this collection at a pick your own fruit farm. one of our favourite photos is the of eduarda wearing our orange flower print while holding up an English marigold.
aw25, English weather
behind the scenes photos and details from our photoshoot which took place last week. 'English weather' is characterised by luxurious – for everyday and special occasion wear.
black for aw25
Alison was inspired in Vietnam after a friend introduced her to a pile of black fruits. following this inspiration we want this collection to have options of flooded of black.
making AW24
behind the scenes creating aw24. we wanted to find new ways to create warm winter clothing which still feels elegant and exciting, discovering many new fabrics and creating new designs.
shepherd dresses and tunics
inspired by an ancient shepherd smock shirt we discovered at a car boot sale. hannah did many smocking tests on the various fabrics, testing different coloured embroidery threads.
our collection for summer 24
Overalls have all been carefully cut to flatter the female form. We also present our first bridal dress as well as a new print, inspired by the faded pressed flowers found betwixt antique books.
indigo dyeing
Indigo dyeing is an ancient practice first discovered in India around 5000 years ago. we have decided to use synthetic indigo dye for our Japanese denim.
Colour story
sula collections always start with a colour story, the incredible Jennifer Packer exhibition I went to see inspired our following spring and summer collection we created.
science behind colour
most people are trichromatic, this means they have three different types of cones in their eyes. A tetrachromat has 4 different colour perception channels.
how sula ss20 was created
When I started to think about ss20, it was actually spring in 2019. After a re-watch of Frida the movie, I became interested in the square shapes and deceptively simple garments worn by Kahlo.
Behind the scenes SS16 shoot
We found our dressing room, adorned with an old rope hanging amongst the dusty sackcloth and drying workers clothes of a 400 year old spice store. The colours of the room were amazing.